Overview
R-Ads advertising service and campaign setup
- Readyplanet offers R-Ads as an advertising service.
- R-Ads can be connected to Google Ads and can display advertisements on the first page of Google.
- R-Ads packages include Google advertising based on daily click costs.
- R-Ads ad setup and configuration includes:
- Campaign research
- Campaign structure setup
- Landing page development
- Tracking installation
- The R-Ads management fee covers all campaigns, including Performance Max and YouTube campaigns.
- Adding products after subscribing to R-Ads is included in the service scope.
R-Ads pricing and advertising budget
- R-Ads pricing is assessed using the advertising budget, target customer group, and desired keywords.
- The price must be assessed to determine whether the proposed advertising activity fits within the budget.
- The advertising budget can be increased depending on the campaigns selected, such as Search, Performance Max, or Demand Gen campaigns.
- For monthly advertising spend of 100,000 baht, the R-Ads service fee is 15,000 baht per month.
R-Ads inquiries and promotions
- R-Ads inquiries are handled by a separate department.
- Staff handling advertising inquiries have direct information about available promotions.
How To
Providing information for an R-Ads price assessment
- Open the email containing the questions for the R-Ads price assessment.
- Reply to that email.
- Copy the questions into the reply.
- Answer the questions, including the advertising budget, target customer group, and desired keywords.
- Send the completed reply.
Providing campaign requirements
- Complete the provided form with information for an R-Ads campaign.
- Provide the platforms to be used.
- If website advertising is requested, provide the desired keywords.
Requesting an advertising budget quotation
After the campaign structure has been set up and the ads are ready to go online, a separate quotation is issued for the advertising budget.
Checking the Google Ads connection
Open R-Ads, then open Google Ads to check the connection.
Rules & Requirements
Using R-Ads before a website is completed
- R-Ads can run advertising on existing TikTok, Facebook, or LINE OA platforms before the customer’s website is completed.
- Customers can use advertising while waiting for organic rankings to develop and may reduce the advertising budget after organic rankings begin to develop.
Advertising budget and service fee
- When the monthly advertising budget does not exceed 70,000 baht, standard R-Ads service pricing applies.
- When the monthly advertising budget exceeds 70,000 baht, the R-Ads service fee is 15% of the monthly advertising spend.
Service term
- R-Ads services must be purchased for three months, six months, or one year rather than month by month.
Campaign limits
- R-Ads does not limit the number of campaigns.
Prices & Billing
Advertising budget and ongoing costs
- The advertising budget is paid separately from the R-Ads management fee.
- The advertising budget in the separate quotation is paid monthly.
- Advertising click costs are paid monthly.
- Google advertising incurs an ongoing monthly advertising cost.
- The advertising-platform budget is based on the customer's requirements and the products being evaluated.
R-Ads package pricing
- R-Ads packages start at approximately 12,000 baht per month.
- A three-month R-Ads package costs approximately 40,000 baht or more for the service fee and does not include advertising costs.
Product selection and setup charges
- The price for R-Ads is the same when the customer selects three products.
- Adding products to R-Ads may require additional budget.
- The ad setup and configuration charge does not need to be paid when the R-Ads contract is continued.
Contact & Timing
R-Ads campaign setup timing
- Campaign setup generally takes place before the campaign starts.
- Setup usually takes no more than one week.
Short-term contracts
- R-Ads normally does not offer short-term contracts.
Compiled from 44 facts observed across 13 customer calls.