Overview
Google Ads campaign management
- R-Ads can be connected to Google Ads.
- Google Ads campaign management and guidance are available.
- The R-Ads management fee covers Performance Max and YouTube campaigns.
R-Ads setup and included services
- Setup includes campaign research, planning the campaign structure, developing a landing page, and installing tracking.
- Adding products after subscribing to R-Ads is included within the service scope.
- The initial information requested concerns advertising rather than website structure.
Advertising while a new website is being developed
- Paid advertising can be used while a new website is waiting to achieve organic rankings.
- R-Ads can run advertising on existing platforms such as TikTok, Facebook, and LINE OA before the website is completed.
- Customers using the Google Ads service receive one free landing page while waiting for a new website.
Search-result and audience targeting
- R-Ads displays advertisements on the first page of Google search results.
- Campaigns can target audiences through interest settings.
- For luxury-audience campaigns, interest targeting can include specific luxury-car interests, such as Porsche, to make the audience more specific.
Seasonal variation in advertising results
- Advertising results can vary by season, with the stronger location of incoming deals changing between months.
How to
Providing information for an R-Ads price assessment
- Open the email from the company.
- Reply to the email.
- Copy the company's questions into the reply and answer them below the questions. Provide as much available information as possible about the intended customer group and advertising requirements.
- Send the completed reply back to the company.
Setting up an R-Ads campaign
- The R-Ads team sets up the advertising campaign structure.
- The R-Ads team prepares the advertisements for online use.
- The R-Ads team issues a separate quotation for the advertising budget.
- Complete the campaign setup before the campaign starts.
Opening the Google Ads section in R-Ads
- Open the R-Ads system directly. Alternatively, use the Google Ads connection flow, which takes you to the R-Ads system.
- Open the Google Ads section in R-Ads.
Troubleshooting
Reaching the intended decision-makers
- Facebook may reach assistants or secretaries instead of the decision-makers targeted by an ultra-luxury campaign.
Policies and rules
R-Ads service terms and payment
- R-Ads service packages must be purchased for a term of three months, six months, or one year.
- R-Ads does not normally offer short-term contracts.
- R-Ads can be paid for separately on a monthly basis.
Providing advertising setup details
- To set up R-Ads advertising, provide the platforms you want to use.
- If website advertising is included, provide the keywords you want to target.
- A website may be required before using the Google Ads management service.
Choosing an advertising platform for ultra-luxury campaigns
- For ultra-luxury campaigns, the team recommends using Google as the primary advertising platform rather than Facebook.
Contacting the advertising team
- R-Ads inquiries are handled by a separate advertising team.
Limits and quotas
Campaign setup timeframe
- R-Ads campaign setup normally takes no more than one week.
Number of campaigns
- R-Ads does not limit the number of campaigns.
Standard service pricing threshold
- Standard R-Ads service pricing applies when the monthly advertising budget does not exceed 70,000 baht.
Pricing
R-Ads service fees and advertising spend
- The R-Ads package starts at approximately 12,000 baht per month.
- A three-month R-Ads package costs approximately 40,000 baht or more in service fees, excluding advertising spend.
- Advertising media spend is paid separately from the R-Ads management fee.
- When the monthly advertising budget exceeds 70,000 baht, the R-Ads service fee is calculated as 15% of the monthly advertising spend.
- For a monthly advertising spend of 100,000 baht, the R-Ads service fee is 15,000 baht per month.
Determining the advertising budget and price
- R-Ads pricing is evaluated using the intended advertising budget, target customer group, and desired keywords.
- The platform's advertising budget is determined based on the customer's requirements and the products being evaluated.
- Adding products may require an additional advertising budget.
- Selecting three products for an R-Ads campaign does not change the price.
Paying the advertising budget
- The advertising budget is paid monthly.
- Advertising click charges for an R-Ads package are paid monthly.
- Platform advertising requires a monthly advertising cost.
Continuing an R-Ads contract
- The ad setup and configuration fee does not need to be paid when the R-Ads contract is continued.
Divided or installment payments
- Installment payments at 0% may create interest costs for the company.
- Divided payments may create accounting costs related to issuing receipts and billing documents.
Contact and support
Advertising promotions
- Contact the R-Ads team with inquiries about advertising promotions.
Compiled from 58 facts observed across 14 customer calls.