RKnowledge · Call Intake POC

R-Ads

product  58 facts observed across 14 calls

Overview

  • R-Ads can be connected to Google Ads.
  • Google Ads campaign management and guidance are available.
  • The R-Ads management fee covers Performance Max and YouTube campaigns.

R-Ads setup and included services

  • Setup includes campaign research, planning the campaign structure, developing a landing page, and installing tracking.
  • Adding products after subscribing to R-Ads is included within the service scope.
  • The initial information requested concerns advertising rather than website structure.

Advertising while a new website is being developed

  • Paid advertising can be used while a new website is waiting to achieve organic rankings.
  • R-Ads can run advertising on existing platforms such as TikTok, Facebook, and LINE OA before the website is completed.
  • Customers using the Google Ads service receive one free landing page while waiting for a new website.

Search-result and audience targeting

  • R-Ads displays advertisements on the first page of Google search results.
  • Campaigns can target audiences through interest settings.
  • For luxury-audience campaigns, interest targeting can include specific luxury-car interests, such as Porsche, to make the audience more specific.

Seasonal variation in advertising results

  • Advertising results can vary by season, with the stronger location of incoming deals changing between months.

How to

Providing information for an R-Ads price assessment

  1. Open the email from the company.
  2. Reply to the email.
  3. Copy the company's questions into the reply and answer them below the questions. Provide as much available information as possible about the intended customer group and advertising requirements.
  4. Send the completed reply back to the company.

Setting up an R-Ads campaign

  1. The R-Ads team sets up the advertising campaign structure.
  2. The R-Ads team prepares the advertisements for online use.
  3. The R-Ads team issues a separate quotation for the advertising budget.
  4. Complete the campaign setup before the campaign starts.

Opening the Google Ads section in R-Ads

  1. Open the R-Ads system directly. Alternatively, use the Google Ads connection flow, which takes you to the R-Ads system.
  2. Open the Google Ads section in R-Ads.

Troubleshooting

Reaching the intended decision-makers

  • Facebook may reach assistants or secretaries instead of the decision-makers targeted by an ultra-luxury campaign.

Policies and rules

R-Ads service terms and payment

  • R-Ads service packages must be purchased for a term of three months, six months, or one year.
  • R-Ads does not normally offer short-term contracts.
  • R-Ads can be paid for separately on a monthly basis.

Providing advertising setup details

  • To set up R-Ads advertising, provide the platforms you want to use.
  • If website advertising is included, provide the keywords you want to target.
  • A website may be required before using the Google Ads management service.

Choosing an advertising platform for ultra-luxury campaigns

  • For ultra-luxury campaigns, the team recommends using Google as the primary advertising platform rather than Facebook.

Contacting the advertising team

  • R-Ads inquiries are handled by a separate advertising team.

Limits and quotas

Campaign setup timeframe

  • R-Ads campaign setup normally takes no more than one week.

Number of campaigns

  • R-Ads does not limit the number of campaigns.

Standard service pricing threshold

  • Standard R-Ads service pricing applies when the monthly advertising budget does not exceed 70,000 baht.

Pricing

R-Ads service fees and advertising spend

  • The R-Ads package starts at approximately 12,000 baht per month.
  • A three-month R-Ads package costs approximately 40,000 baht or more in service fees, excluding advertising spend.
  • Advertising media spend is paid separately from the R-Ads management fee.
  • When the monthly advertising budget exceeds 70,000 baht, the R-Ads service fee is calculated as 15% of the monthly advertising spend.
  • For a monthly advertising spend of 100,000 baht, the R-Ads service fee is 15,000 baht per month.

Determining the advertising budget and price

  • R-Ads pricing is evaluated using the intended advertising budget, target customer group, and desired keywords.
  • The platform's advertising budget is determined based on the customer's requirements and the products being evaluated.
  • Adding products may require an additional advertising budget.
  • Selecting three products for an R-Ads campaign does not change the price.

Paying the advertising budget

  • The advertising budget is paid monthly.
  • Advertising click charges for an R-Ads package are paid monthly.
  • Platform advertising requires a monthly advertising cost.

Continuing an R-Ads contract

  • The ad setup and configuration fee does not need to be paid when the R-Ads contract is continued.

Divided or installment payments

  • Installment payments at 0% may create interest costs for the company.
  • Divided payments may create accounting costs related to issuing receipts and billing documents.

Contact and support

Advertising promotions

  • Contact the R-Ads team with inquiries about advertising promotions.

Compiled from 58 facts observed across 14 customer calls.